ASIET S2 MBA 2014 : Sarath Rajan

 Global cable market is dominated by china with annual growth rate of 13% in power sector between 2010-13 as a growing economy.

The wire and cable industry comprise 40% of the entire electrical industry, which is expected to double in size over the next five years. The industry is growing at CAGR of 15% as a result of growth in the power and infrastructure segments. It is expected to grow at similar rate for the next five years. The government’s emphasis on the power sector reforms and infrastructure will further drive growth.

TRACO CABLE COMPANY Ltd (TCCL), a Premier Kerala Government Company, commenced operations in the year 1964, manufacturing high quality Electric Cables and Wires in Technical Collaboration with M/s. Kelsey Engineering Co. Ltd., Canada.

TRACO’s new range of self support Aerial Cables connect people aerially at the same time, economically and also meet both national and international standards.

It is the mission of Traco Cables Ltd, Irumpanam to realize the zero defect, zero accidents, zero pollution and thereby to have zero losses and also implicit trust, high ethical, moral values and unswerving commitment to customers.

In order to produce and sell their products Traco Cables has seven key functional departments like Production Department, Quality Assurance Department, Stores Department, Purchase Department, Personnel and Administrative Department, Finance Department and Marketing and Dispatch Department.

There are 141 workers in the organization. There are two recognized trade unions in the company. TCEU- TRACO Cable Employees Union (CITU) and TCEA- TRACO Cable Employees Association (INTUC). The current long term contract expired on July 2016.

During the year 2013 Traco cable Ltd could achieve a turnover of  Rs.47.48 crore only, with a net loss of Rs.7.74 crore against the previous year’s turnover of Rs 53.70 crore and a net loss of Rs.2.79 crore. During the year the company could not receive the anticipated orders from KSEB among others led to a reduction in turnover and hence led to a loss. It is expected to diversify in to production of XLPE cable, paper insulated conductors and enameled copper wire with a capital investment of about Rs.10.35 crores. Implementation of XLPE projects at Thiruvalla unit is in progress.